There's no hiding the fact that New Balance is the hottest brand in the sneaker game right now. Previously known for dropping some of the ugliest shoes on the planet, the Boston-based sportswear label has now climbed its way all the way to the top, and it doesn't look like it's going to come down anytime soon.

With sought-after silhouettes like the 550 and the 992 and coveted collaborations from Aime Leon Dore and JJJJound, if you still don't have a pair in your daily rotation, lucky for you The Edit LDN has rounded up some of the most hyped pairs that you should cop right now to kick off 2023.

New Balance 2002R Protection Pack "Rain Cloud"

We can't talk about the most hyped New Balances without bringing up the New Balance 2002R Protection Pack "Rain Cloud." Originally released in 2021, this was arguably the shoe that brought back the NB hype. The brainchild of Chinese footwear designer Yue Wu, it works on top of a light grey base and is overlaid by jagged suede panels throughout for a deconstructed look. Elsewhere, the ABZORB midsole has been given an aged aesthetic, keeping in line with the pre-distressed trend that's all the rage these days. If you can only cop one pair from this list, we highly recommend this one. Buy now

JJJJound x New Balance 990v3 "Olive"

When it comes to coveted collaborations, the JJJJound x New Balance 990v3 "Olive" is definitely up there. Made in partnership with the Instagram moodboard-turned-global fashion platform, this premium pair is outfitted in a chalky green suede throughout with 3M reflective detailing throughout so you can flex even in low light conditions. A black leather "N" logo graces the lateral and medial sidewalls, and all of this sits on top of a creamy ABZORB midsole for a vintage vibe. Prices for this pair are literally going up by the minute, so secure yours right now before it's too late. Buy now

New Balance 550 "Panda"

What's there not to love about the New Balance 550 "Panda"? One of the most popular colourways to hit the '80s silhouette, this monochromatic masterpiece is painted in a slick black and white palette and crafted from smooth leather throughout. An old school basketball graphic adorns the tongue tag as a nod to its retro roots, and the iconic "N" logo is finely inlaid across the side panels and finished with a tumbled effect for a luxurious look and feel. Buy now

Joe Freshgoods x New Balance 993 "Powder Pink"

Released as part of the Chicago creative's three-shoe "Performance Art" collection, the Joe Freshgoods x New Balance 993 "Powder Pink" is definitely the most popular of the trio. While the other two pairs dropping globally across a selection of retailers, this rosy rendition was exclusive to JFG. Luckily though, you can secure your size right here with no dramas. Fitted with pastel pink suede throughout, it sits on top of a chunky ABZORB DTS midsole that's as comfortable as it gets. Freshgoods' initials can also be found around the heel like an artist signing off his latest masterpiece, and the number "993" is also finely debossed here as a nod to the model name. Buy now

Salehe Bembury x New Balance 2002R "Peace Be The Journey"

Salehe Bembury has got to be one of the busiest people in the fashion industry right now. Last year, the New York City-based style icon teamed up with some of the industry's biggest names, and out of all of his sneaker collections, the Salehe Bembury x New Balance 2002R "Peace Be The Journey" continues to be one of his best pieces of work yet. Decked out in bold orange suede, this takes the 2010 model to an entirely new level. The N-ERGY unit down below is finished with subtle speckles for added depth, and all of this comes packed within a special edition shoebox that was made for all of the NB collectors out there. Buy now

Aime Leon Dore x New Balance 650R "Green"

Teddy Santis has been absolutely dominating the sneaker game over the past few months, and it's thanks to releases like the Aime Leon Dore x New Balance 650R "Green." One of the first shoes that he worked on with New Balance before he was crowned the company's Creative Director of Made In USA, while this looks like a model that was swiped straight from the archives, it's actually an all-new silhouette that's directly inspired by the 550 and its hardcourt roots. Crafted from off-white leather and mesh, if you're a fan of vintage shoes then you're going to love these. Buy now

New Balance 550 "Cafe Au Lait"

If the other sneakers on this list aren't your cup of tea, the New Balance 550 "Cafe Au Lait" definitely will be. One of the cleanest colourways that the '80s basketball model has ever been blessed with, this beverage-inspired palette has been made exclusively for the ladies. With coffee-inspired accents throughout, these are as essential as your next cup of espresso. Buy now

Aime Leon Dore x New Balance 993 "Taupe"

Teddy Santis is back at it again, this time with what is possibly his most coveted collab yet. Originally released at the end of 2021, the Aime Leon Dore x New Balance 993 "Taupe" is regarded as one of the most hyped New Balances ever even two years later. Crafted from a delectable selection of materials, it works on top of a bold blue mesh base and is overlaid with creamy suede throughout. You'll also find wine red nubuck accents throughout for a look that is guaranteed to turn heads. If you want one of the most sought-after NBs in your rotation, you need to grab a pair of these ASAP. Buy now

New Balance 992 "Grey"

A true classic, while nothing in the world is 100% perfect, the New Balance 992 "Grey" is pretty close to it. Famously adored by the late and great Steve Jobs, he frequently wore this exact pair while introducing some of the world's most innovative tech. Outfitted in a light grey suede that's as premium as it gets, you'll find luxurious leather detailing throughout. If Apple made sneakers, this is probably what they'd look like. Buy now

Joe Freshgoods x New Balance 9060 "Cookie Pink"

And last but not least, we have another collaboration to come from the Chi-Town icon with the Joe Freshgoods x New Balance 9060 "Cookie Pink." Unveiled as part of his "Inside Voices" collection, this was the shoe that introduced the retro-futuristic 9060 to the world. Blending the classic with the contemporary, while the top half of this shoe is quintessentially NB, the bottom half looks like something from another dimension. Aggressively sculpted and accompanied by a see-through plastic counter around the heel, we can honestly say that there's nothing else quite like this out there. Well, on this planet anyway. Buy now

And that's that! While there are literally hundreds of hyped New Balances out there, these are ten of The Edit LDN's favourites. If there are any that you think should be added on this list, hit us up over on Instagram and don't forget to give us a follow while you're there!